About the Class:

This class consists of a series of three sessions plus a downloadable workbook that teach professional pastry chefs and sweet business owners how to gain publicity for their brand. Note: Students may add 30-minute custom coaching sessions with Chef Jimmy MacMillan to maximize then content and increase their ability to promote their brand.

Class Contents:

Session 1: Make a Name for Yourself How To Be Your Own Publicist
Session 2: Ninja PR Plan Tactics How To Be Your Own Publicist
Session 3: Executing Your PR Plan
Pastry Chef Media Kit Sample