Food and Packaging Product Design ( Consumer Packaged Goods)
Performance Expectations
What are we asking the product to do? We start with the end in mind to achieve the desired results. This includes sensory aspects, merchandising mechanisms and shelf life attributes.
Build Enduring Recipes
Create recipe versions and multiple iterations of products and packaging on a parallel path. On the food product side, this is the companion step to the research and development phase.
Prototypes and Sample Creation
Create near-market-ready prototypes that can be shared with key internal players such as project managers and Q&A directors, as well as prospective manufacturers and retailers. We guide the creation of sample programs and develop prototypes that win the business.